Direct Retail Distribution
Serving 8,000+ retailers weekly with a dedicated sales force across the Eastern Province.
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02 — Wholesale
Our wholesale distribution arm is managed by a dedicated team of specialised sales executives and merchandisers who work around the week to service approximately 700 wholesale customers across the Kingdom.
By maintaining strong relationships and ensuring consistent product availability, we help brand partners achieve maximum penetration in the traditional wholesale trade.
Customer Base
Regular, reliable service to a growing base of wholesale buyers — building the long-term relationships that underpin consistent sales and market growth.
Sales Force
Category-trained representatives who understand wholesale buying behaviour — delivering tailored solutions and building trust with every customer visit.
Availability
Ensuring no stock-outs and maintaining agreed service levels at all times — our logistics backbone guarantees that the right product is always in the right place.
Intelligence
Regular reporting on sell-through, competitor activity, and market trends — giving our brand partners the insights they need to make smarter commercial decisions.
Operations
Our warehousing and distribution centre operations are designed for efficiency and accuracy — ensuring every order is fulfilled to the highest standard, on time, every time.
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Serving 8,000+ retailers weekly with a dedicated sales force across the Eastern Province.
Learn MorePartnerships with major key accounts and supermarket chains across the Kingdom.
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